Tata Safari Facelift: Launch with Luxury Interior and Advanced Features at ₹16.19 Lakh

Tata Motors, a leading name in the Indian automotive market, has once again made headlines with the launch of the all-new Tata Safari Facelift. Priced from ₹16.19 lakh (ex-showroom), the new Safari is more than just a cosmetic update-it’s a complete overhaul in terms of luxury, technology, and driving dynamics.

Targeting Indian SUV enthusiasts who crave sophistication, safety, and performance, the 2023-24 Tata Safari facelift now offers a more refined design, next-gen cabin features, and several technological upgrades.

Overview: Tata Safari Facelift at a Glance

A Bold and Premium Design Refresh

The Tata Safari facelift boasts a redesigned front fascia with a bold grille featuring piano black and chrome accents, flanked by sleek LED DRLs and connected tail lamps at the rear. The new split headlamp setup, new alloy wheel designs (up to 19 inches), and muscular bonnet retain its road presence while adding a modern touch.

The rear has been updated with connected LED light bars and a chunkier bumper, improving both aesthetics and visibility.

Interior: Step Into a Luxury Lounge

The cabin of the 2023 Safari facelift has been overhauled with a focus on luxury, comfort, and connectivity. It now features a premium soft-touch dashboard, wooden trim inserts, and ambient lighting.

Key Interior Highlights:

• 12.3-inch Touchscreen Infotainment System with Android Auto & Apple CarPlay

• Fully Digital 10.25-inch Instrument Cluster

• Two-zone Automatic Climate Control

• Ventilated Front and Rear Seats (6-seater variant)

• Powered Driver’s Seat with Memory Function

• Panoramic Sunroof

• Premium Leatherette Upholstery

• Touch-based HVAC Panel

With these upgrades, Tata Motors is clearly aiming at buyers who demand both technology and sophistication in their SUVs.

Powertrain: No Change, Still Powerful

Under the hood, the facelifted Safari retains the tried-and-tested 2.0-litre Kryotec turbocharged diesel engine, producing:

• 170 PS of power

• 350 Nm of torque

This engine is mated to either:

• 6-speed Manual Transmission

• 6-speed Torque Converter Automatic

The engine is BS6 Phase 2 compliant and delivers adequate punch for both city driving and highway cruising. While there’s no petrol or hybrid option yet, Tata may consider such powertrains in the future, especially with increasing emission regulations.

Safety: ADAS, 360° Cameras, and More

Tata has significantly stepped up its safety game with the Safari facelift. The SUV now offers ADAS (Advanced Driver Assistance Systems), putting it in direct competition with the Mahindra XUV700.

Key Safety Features:

• 6 Airbags (standard across all variants)

• Electronic Stability Program (ESP)

• 360° Surround View Camera

• Blind Spot Monitoring

• Adaptive Cruise Control

• Lane Keep Assist

• Front Collision Warning

• Autonomous Emergency Braking

• Tyre Pressure Monitoring System (TPMS)

• ISOFIX Child Seat Mounts

Tata also promises that the new Safari facelift meets GNCAP crash test protocols, with expectations of a 5-star safety rating like its sibling, the Harrier.

Variants and Pricing

The new Tata Safari facelift is available in multiple personas or variants, starting from the Smart base trim to the top-spec Accomplished+ Dark Edition.

Tata has smartly designed its pricing to cater to a wide range of buyers, from value seekers to those wanting a top-end luxury SUV.

Tata Safari vs Rivals

The Tata Safari competes directly with:

• Mahindra XUV700 – More engine options and similar ADAS features.

• Hyundai Alcazar – Offers petrol options and premium features but feels less spacious.

• MG Hector Plus – Strong in infotainment and comfort but lacks diesel automatic.

What makes the Safari stand out is its rugged Indian DNA, premium interiors, proven diesel engine, and now, segment-leading technology.

Why Indian Buyers Should Consider the New Safari

1. Made in India, for India: Designed with Indian road conditions and buyers in mind.

2. Class-leading Safety: With 6 airbags, ADAS, and robust build quality.

3. Impressive Road Presence: The facelift design brings elegance with aggression.

4. Value for Money: More features per rupee when compared to rivals.

5. Legacy and Trust: A name like Safari carries nostalgic value for many Indian families.

FAQs: Tata Safari Facelift 2023–24

Q1. What is the starting price of the new Tata Safari Facelift?

A: The Tata Safari Facelift starts at ₹16.19 lakh (ex-showroom) for the base variant.

Q2. Is there a petrol engine available in the new Safari?

A: No, currently the Tata Safari facelift is available only with a 2.0-litre diesel engine.

Q3. Does the Tata Safari offer ADAS?

A: Yes, top variants of the Safari come with Advanced Driver Assistance Systems (ADAS) including adaptive cruise control and lane keep assist.

Q4. How many airbags are available in the Safari Facelift?

A: Six airbags are standard across all variants. Higher trims may also get curtain airbags.

Q5. Is the Safari facelift a 7-seater?

A: Yes, the Safari is available in both 6-seater (with captain seats) and 7-seater (bench seat) configurations.

Q6. What are the main rivals of the Tata Safari?

A: The Safari primarily competes with Mahindra XUV700, Hyundai Alcazar, and MG Hector Plus.

Final Verdict

The Tata Safari Facelift 2023–24 brings together Indian heritage with modern luxury, advanced technology, and top-tier safety features, making it one of the most attractive full-size SUVs in the market today. Whether you’re looking for a family SUV with comfort and space or a feature-loaded flagship under ₹30 lakh, the new Safari deserves your attention.

Official Website:
Visit Tata Motors Safari Official Page

For More Information Click HERE